A few weeks ago I had a very influential experience at my son's little league game, and I'll let the video below tell the story. Just know that
How Fear Can Kill Brand Innovation
There is a lot of fear in the world nowadays. Not just due to global events or certain political figures, but because of Society in general. People
LinkedIn Profile Bootcamp: 5 Improvements In 60 Minutes
LinkedIn has transformed itself over the past couple of years. It’s not just the place you haphazardly toss your resume up onto when you’re looking
Pokemon Go Marketing For Local Businesses
Video games and marketing have an interesting history. From major wins like the Robin Williams Zelda commerical to the not-quite-thought-out staged
Brand Face-Off: Why Spokespeople Are Risky
When I first saw the “Paul Switched” commercial for Sprint, the first words out of my mouth were: ‘Shots fired, Verizon!’ I was shocked and impressed.